SwiftProtector Life Insurance Buyers Need Your Expertise
Today, almost anything can be purchased online and delivered to your doorstep in just a few days. However, life insurance is one of the few products that has struggled to gain traction in the direct-to-consumer marketplace.
Why? Life insurance can be complex, and purchasing it requires discussions about mortality and family health histories, as well as disclosing medical, lifestyle and financial information. It’s personal, and it requires at least one conversation with a life insurance professional, and often more.1
It’s one of the reasons why we built SwiftProtector—to help give your clients the best of both worlds.
With SwiftProtector, your clients get the guidance they need from you—plus the online speed and convenience they’ve come to expect. Permanent life insurance coverage is available in as little as 25 minutes for those who qualify.2
So, who’s a great candidate for SwiftProtector vs. the traditional Protector IUL?
1 2024 Insurance Barometer Study Report 2: Reaching New Life Insurance Buyers (limra.com)
2 Depending on your client’s answers during the application process, they may travel down one of three underwriting paths—instant coverage, accelerated underwriting or full underwriting. The typical coverage turnaround time is about 25 minutes for instant coverage, 24-72 hours for accelerated underwriting and 30 days for full underwriting. A signed illustration and premium payment are required for coverage to take effect.