With Life Insurance, Knowing the Basics is Key

Life insurance can be so much more than a death benefit — it can protect your client’s family or business, replace lost income or create a legacy that can last for generations. Understand the differences between term and permanent coverage, learn to identify client life triggers and drive your sales conversations forward with this intro to life insurance. 

Learn how our range of life insurance products can help you meet more of your clients’ needs over the course of their lifetimes. 

Life insurance triggers

If a client mentions any of these life events, it could be time for new or updated life insurance coverage. 

Term or permanent coverage?

Here’s a quick comparison between term and permanent solutions for your clients’ unique needs.