Exciting Business Updates from American Equity

As American Equity looks back at our accomplishments in Q2, I wanted to thank you for your business partnership and your trust in us. 

This past quarter saw us expand our product line up and our producer partnerships, and we’re excited to build on that momentum in the coming months. 

The launch of EstateShield 10 in July represents our first step into the increasing income segment of fixed index annuities, and early application submissions indicate it’s a strong move and the right direction for American Equity. We’ve seen an 18% increase in weekly call volume since the launch, and we’re grateful for the opportunity to share the EstateShield 10’s benefits. 

This newest product helps to round out our Shield suite of fixed index annuities, joining the recently-enhanced, accumulation-minded AssetShield as well as income-focused IncomeShield. 

IncomeShield 10 enjoyed its fifth consecutive quarter being ranking as the top selling 10-year fixed index annuity with guaranteed lifetime withdrawal benefits in the independent agent channel. Sales on IncomeShield products of all contract lengths continue to be robust, with payouts consistently in the top 3 for most issue age and deferral periods.

We believe our outstanding Shield suite is part of what drove more than 1,500 new producers to contract with us in the first half of 2021. As we increase our team of partners, we remain committed to providing the world-class service that you have come to expect, including answering phone calls promptly, processing contracts in 24-48 hours, and paying commissions daily. If you haven’t experienced the American Equity way, I invite you to give us a try, and allow us to earn your business.  

This last quarter we were able to get back out onto the road, and we’ve been grateful for the opportunity to see many of you in person again. While the last 18 months have been full of change, it’s clear that so much of what’s important in our business remains the same: strong relationships. We know that our partnerships with you are the foundation of our success. 

We encourage you to reach out to your regional sales team today to learn more about our Suite shield of products and experience our commitment to service. 

Thank you again for your outstanding support and business.