Enhanced Principal Accelerated Underwriting
Financial security is on the minds of many today, with research showing that 70% of individuals agree the pandemic has been a wake-up call to re-evaluate their long-term financial goals.1 That’s where life insurance can help—along with our enhanced Principal Accelerated UnderwritingSM program that makes it easy for more of your clients to get the protection they need.
Get fast and easy coverage
Accelerated underwriting (AU) offers an expedited process that can deliver approvals in as little as 24 hours. It’s available to your clients ages 18-60 who apply for any of our life insurance products with face amounts up to $2.5 or $3 million2 (depending on age). Those that meet the qualification guidelines automatically start out with AU.
Offering this innovative option to your clients can benefit your bottom line. In fact, one in two individuals indicate they’re more likely to buy life insurance through automated/accelerated underwriting.3 And it offers the following benefits, too:
- More satisfied clients who get coverage without the inconvenience of labs or exams
- Smarter process that leverages digital health data (DHD) whenever possible
- Easier access with no separate AU checklists to complete or requests to submit
New this month
Refreshed financial wellness workshop! We’re excited to announce some recent enhancements for you and your clients:
- Improved presentation navigation and organization
- New master customizable slide deck
- Co-brandable digital resources
- New follow-up email and digital survey
Help families secure their financial future. Many families don’t have the life insurance coverage they need. Learn more about how you can help them meet their protection needs.